Tuesday, November 9, 2010

Researching KeyWords

Before you even consider making a web page, you should research the key words behind it. Knowing how many people are searching for your particular key words is crucial to making money online. A good webmaster will make pages based off of keywords that have few competitors and high search volumes. In this article I'll talk about keyword research. You'll even learn how to use a free tool to properly research the traffic volume of your chosen key words.

Find out which keywords folks are looking for before you do anything else. Google Adwords is a great free tool you can use for your keyword research. Sign up for a free account with them. Following this, you can go into the opportunities section and find the key word research tool. Within the tool, type in the search term you want to research and it will tell you how many people are searching for the term. It will also give you a list of similar words that you can use to make other pages on your site. If this already seems like too much work, you can always visit our seo service or keyword research site. If not, then keep reading below.

Within the key word tool you will have the option of searching for the exact match, phrase match, and broad match. These different options will be explained with the key word "used cars".

A great broad match example would be "used up old cars" for the term "used cars". This type of search is not very well targeted. You won't find customers looking to purchase quality pre owned cars from you with this broad match key word.

A phrase match using this same keyword could be "red used cars". Keywords stay next to each other and in the same order as you intend them to be. They will however, have other words to the front and back of them which may or may not be relevant.

The exact match is the match you want to follow. Our link building services or seo organization tends to exclusively use the exact match keyword research method. Using the exact match method you'll get the number of people who are only searching with the term "used cars". When you've found a term with high numbers, then you can start looking at its competition. If you find the numbers are not as high as you like, you can always try to use one of its synonyms.